Keyword

[Greta]

The word keyword refers to a specific term or phrase that is used in search engine optimization (SEO) to optimize a websites content for search engines. It is an important tool in digital marketing and helps to improve a websites visibility in search engine results pages (SERPs).

[Lizzy Liz]

Any word used as the key to a code.

[Julian]

To tag with keywords, as for example to facilitate searching.