Your browser does not seem to support JavaScript. As a result, your viewing experience will be diminished, and you have been placed in read-only mode.
Please download a browser that supports JavaScript, or enable it if it's disabled (i.e. NoScript).
the profit from a particular activity compared with the amount spent on marketing it in a particular period. This shows how effectively the company is spending money on marketing:
Share your knowledge with the community
Browse our collection of 300,000+ community-written definitions