<![CDATA[Mascularity]]>an over-the-top macho attitude that doesnt take itself too seriously, poking fun at manly pursuits in a humorous way

The word is a multiple portmanteau combining masculinity, muscularity and hilarity, coined in [the Isaiah] [Mustafa] viral ad campaign for [Old Spice], July 12-15 2010.

]]>https://definedictionarymeaning.com/topic/142355/mascularityRSS for NodeSun, 14 Jun 2026 08:31:46 GMTThu, 18 Jun 2020 14:05:00 GMT60<![CDATA[Reply to Mascularity on Sun, 09 May 2021 11:16:43 GMT]]>@kai Nevermind. The distinction between muscularity and mascularity was lost on me. Though one would be just as apropos as the other in Porthos' case.

]]>https://definedictionarymeaning.com/post/374996https://definedictionarymeaning.com/post/374996Sun, 09 May 2021 11:16:43 GMT<![CDATA[Reply to Mascularity on Fri, 16 Jul 2021 01:34:03 GMT]]>@kai I was just reading "The Vicomte de Bragelone" (3rd of the Musketeer romances by Alexandre Dumas) where I came across the word mascularity applied to Porthos, so barring a quirk in the translation it would seem that this portmanteau did not originate with the recent deodorant advertisement.

]]>https://definedictionarymeaning.com/post/374995https://definedictionarymeaning.com/post/374995Fri, 16 Jul 2021 01:34:03 GMT